Mission 10K
A profit-with-a-purpose mission to build 10,000 rental townhomes in underserved fast growing secondary markets in low property-tax states
100
Projects
346
Investors*
$2.4B
Project Value
10,000
Townhomes
$60M
Equity Raised
Access For All Investors
What is
Mission 10K?
It is a focused and specific mission to build 10,000 rental townhomes in Middle America (secondary cities that are fast growing but far from major urban centers). The rental townhomes are designed for families with incomes under $80,000*, and rents under $2,000*. Mission 10K builds only in secondary metros, that have reasonable vertical construction costs, allowing rental townhomes to be built with extremely reasonable rents.
* 2023 numbers, will be adjusted for inflation
Watch the Mission 10K Story
higher profit, higher velocity
Mission 10K projects are built in mid size metros
Americans naturally realize that we have a housing gap between apartments and single family homes. Build-to-rent was supposed to fill this gap but BTR townhomes are far too expensive in most metros for rents to be reasonable. Therefore, Mission 10K focuses on mid size metros that have a certain threshold of vertical cost of construction. By doing so, Mission 10K becomes a higher profit, higher velocity initiative with extremely strong retention rates.
How large are the communities?
Projects average 100 units, with a maximum of 3-4 projects per metro built over 3-4 years so as not to flood the market.
How do we choose the states?
Projects are exclusively built in low property tax states and jurisdictions, which increases profitability.
How do we choose the metros?
Projects are built in mid size metros with low impact fees and development friendly attitudes allowing for faster build times.
What markets do we build in?
Projects are extremely efficient and are only built in markets with inexpensive land. A typical project is 7-12 acres, with target land cost of $1M to $2M.
What is our exit strategy?
Our mission is to package 10 projects and sell them at much lower cap rates as portfolios of 500 units or more to mission driven BTR firms.
For profit?
Projects are projected to be very profitable and more repeatable. It will be easy for city planning departments and civil engineers to provide quotes, and builders will bid aggressively for them.
Is Mission 10K affordable housing?
Mission 10K is not affordable housing subsidized by the government. It is an affordable townhome initiative, as an alternative to single family homes.
How do we finance projects?
We use local lenders with smaller lending budgets, which is another reason why the project sizes are small.
What makes Mission 10K Different
Mission 10K: Building Affordable Rental Townhomes for Middle America
Rapid Expansion: 8 BTR Projects Underway
Investor Engagement: Leveraging a Database of 50,000 Investors
Strong Capitalization: $54M for Land Acquisitions and Development
Funding Opportunities: Supporting 4 Additional Projects
Shovel Ready: Advantages for Investors
Profit with Purpose: Affordable Housing Development
Experienced Developers: Mission10K's Track Record
Diminishing Rental Options
for Hardworking Families
Families earning $60-$80K must choose between subpar homes in undesirable locations or forfeiting the American dream for cramped apartments
4.7M
SHORTAGE
Severe home shortage, soaring construction costs, escalating Nimbyism, and stringent legislation, are pushing homeownership farther from reach
42%
DUE TO LEGISLATION
Escalating construction costs, NIMBYism and strict legislation, constituting up to 42% of build costs, brings families further from their dreams
MISSION 10K AFFORDABLE TOWNHOME INITIATIVE
Mission10K Affordable Rental Townhomes:
The Missing Middle
Profit with a Purpose
Source: Smart Growth America, Family-friendly cities can take a cue from the past, Nov 2019.
*All dates are approximate and may change. This presentation does not contain all the information that is or may be material to investors.
Forward-looking statements are subject to change without notice. All graphics, pictures, photographs and renders are inspirations only and are subject to change without notice.
This ‘profit with a purpose’ Mission provides an alternative to the American Dream of home ownership, where every family experiences the joy and comfort of having a place called home.”
Soaring Demand
Build-to-Rent Real Estate
Rental housing is becoming
a sector of choice for investors
February 2023
The demographic shift towards private renting is evident, with the over-35 age group becoming the fastest growing segment of private renters. As higher mortgage costs make homeownership less accessible, the number of families renting is expected to increase. In fact, 62% of private renters over 35 have lived in their property for three years or more, highlighting the longevity of tenure in single-family housing as of February 2023.
STRONG COMMITMENT TO ESG IDEALS
ESG Is at the Heart of Our Approach to Building Best-in-Class Rental BTR Communities.
Mission 10K’s extensive ESG policy has five facets, detailed below. Inspired by the modern lifestyle, our passion lies in building thriving communities in the best neighborhoods. We welcome families and individuals from every walk of life who share one thing in common — the love of home. At Mission10K, we develop newly built BTR homes exclusively for rent in exceptional neighborhoods and we believe that better living starts with a great neighborhood, desirable amenities, and a zero-maintenance lifestyle.
EV Charging is standard
Every Mission 10K home has a garage with EV enabled charging. And all communities have EV charging stations.
Sustainable community amenities
We build communities with playgrounds, dog parks,, picnic tables, and barbeque grills.
Maximum energy saving
Every Mission 10K home has 100% LED lighting, double glazed windows and high quality insulation.
Energy star appliances only
Every Mission 10K home has 100% energy star appliances.
High efficiency plumbing
Every Mission 10K home has water saving toilets and low flow plumbing fixtures.
Mission 10K Cities
With its stunning natural surrounding amidst the Ozark Mountains, Rogers is one of the best places to live in Arkansas and provides a supportive community for people trying to live their dream.
Raleigh’s diverse industry landscape spans tech innovation, healthcare, education, and research, fueling a dynamic economy with a blend of modernity and tradition.
Speedway heart, cultural hub, education epicenter—where innovation meets Midwestern charm.
WHERE ARE WE BUILDING?
What were we up to before Mission 10K?
The co-founders of Mission 10 K have been building large scale multifamily townhomes, student housing, and flex industrial projects for nearly a decade.
Virtual Tour of a Completed
Rental Project
Join the Mission Today!
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